The team behind a
calmer WordPress.
Pixar Labs is a small, focused team delivering powerful WordPress solutions to 50K+ users worldwide — for more than a decade.
Our story
Pixar Labs began with a simple observation: WordPress powers half the web, yet working inside it often feels heavier than it should. Founded by Liton Arefin, our team set out to build the tools we wished existed — starting with the dashboard itself.
Today our family of brands — WP Adminify, Master Addons, WP Spotlight, Master Blocks, Loginfy, Admin Bar Editor, Jewel Theme and React Admin — serves 50,000+ users in 160+ countries. Every product follows the same principle: solve one real problem, deeply, without slowing your site down.
We're a distributed, bootstrapped team. No investors to please, no growth theater — just plugins that earn their renewal, support answered by the engineers who wrote the code, and a changelog that never stops moving.
How we work
Performance first
Every release is benchmarked. If it slows a site down, it doesn't ship.
Humans, not tickets
Support is answered by the people who built the product — median reply under 3 hours.
Problems, not features
Every product starts from a real customer pain, never a feature checklist.
A decade in numbers
Measured the way you'd measure — users, years, and countries served.
Want to build with us?
Whether it's a pre-sale question or a custom project, we'd love to hear from you.